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IT & InnovationPart Three: The Gaming Evolution

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Carley Malena
Posted byCarley Malena

Carley is our Brand & Events Manager. She hosts MeetUps internationally and ensures that our ethos 'We are connecting Europe™' is met.

Find more out here:

Wednesday, 10 May saw Eurostaff host their third MeetUp in Sweden: ‘The Evolution of Gaming’, right in the middle of the gaming hub in Stockholm Medborgarplatsen. The likes of Paradox, EA Games and Dice encompass this landmark and of course our partners Embassy’s new offices sit amidst all the action!

The evening kicked off with the usual abundance of food, wine, beer and networking of our guests. There was lots of excited chatter about the current state of gaming and all the aspects that run alongside it. One of our key drivers at Eurostaff is ‘Progression Through Knowledge’ and the best way to demonstrate this is by hosting MeetUps, to fully engage with those individuals who are part of the communities that we work within.

It was a prompt 7pm start where myself, IT & Innovation Specialist Hannah Jarvis and Manager for Scandinavia Dominic Galla introduced the evening. Co-founder Anders Nilsson from Embassy informed us all that the very building we all sat within would be home to the first gaming arcade in Stockholm where revolutionary ideas will be trialled out by whoever wants to be a part of the next biggest milestones in this technology – watch this space!

CEO of Flavourworks, Jack Attridge - arriving straight from a flight from London joined us exclusively as our first keynote speaker. Previously an audio designer for companies such as EA, Rebellion and Mind Candy, and later employed as a protégé game designer to industry star Peter Molyneux at 22cans, before starting Flavourworks in 2015 - he had a lot to tell. It is safe to say Jack had the audience captivated with his presentation about design philosophies providing opportunity through meaningful narrative experiences and accessible designs, and then off he dashed back to Stockholm airport to catch his flight – a genuine legend!

Straight up after Jack was CEO of Sightline Vision AB, Pontus Jakobsson. He told the audience about how a different approach to gaming technology has influenced his business and explained more about adoption using VR/AR and 3D visualization (and game technologies) in urban planning of residential and commercial real estate. He brought along a demo setup to make his presentation come to life. Then we had a quick networking break, demos, food and drink and on with our next presentation…

Richard Guilfoyle,Manager at omnifinity was up next - this guy is very cool indeed. He is a born presenter and he went through the story of the omnideck and the future of gaming. He spoke about the crossover between designing a product for the military and now for gamers. He announced exclusively that the arcade previously mentioned by Anders, will have its own Omnideck and it is down to everyone to get involved and be a part of it. But what is an omnideck? An omnideck enables you to perform natural instinctive movement, in any direction, within the virtual world – walking, running, jumping, and even crawling, are all possible. New dimensions of immersion for simulation training are now opened; physical and psychological factors can be induced to affect the users’ behaviour. Just in case the audience was not sure what this meant, up on screen was his colleague who demonstrated by having a go on the omnideck live to the audience!

Closing up our MeetUp was Johan Hägerström from VR SVERIGE, a regular at our MeetUps. He informed the audience about the status of the Nordic VR/AR landscape with how your company can get started. Tobias Froberg, CEO at Boldarc joined him towards the end of his presentation, to tell everyone about their trip to HKVRN at the Nordic VR/AR tour in Asia, and a little more about his business BoldArc. BoldArc had a demo set up ready to show those in attendance what their business is offering to the world; an interactive experience of visualizing a room or a building on a floor plan or a 3D-image.

Over in the other corner of the room, we also had The Hybrid Forest who set up a great interactive gaming experience for our guests to get involved with, a lot of positive chat was being made after having a go on the game…

As 130 guests (and a gorgeous dog, yes you read right!) left the building at 11pm, all that could be heard was excitement over what the next decade in gaming has in store and the future of gaming really is being lived now!

Looking for a new job role in this market in Sweden? Contact for more information. 

Take a look at more photos from our MeetUp here

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